The whole business of coaching has become increasingly popular. Sadly, not every coach grows to proud status of real professional, an actual consultant, strategist and provider of proven knowledge, skills and useful ideas.
The bad coach
What I’m trying to say is this: Simply don’t let self-help, pseudo-experts rip you off, because they offer few moments of better mood induced into your trust in people. Be aware. It works just like alcohol – it help you postpone/diminish/forget about problems or set of conditions for a day or two. It may even motivate you to hold on to “can do” attitude. But problem or unbearable conditions are still out there, and if they needed professional attention, well, then they still do. Except wasted money and time you’ll get nothing.
The good coach
A good coach will never offer a “trick” or a “secret”. Something that everyone overlooked and which guarantees what, up to that point, was thought as something difficult.
And now, what he/she will do? Start with great deal of audit. Both situation-wise and personality-wise. Such analysis will help to work on strategy and in whole decision making process. Coach is there to assist in taking rational choice, considering the whole picture and the broadest set of variables possible. To define decisive situation, gather the data, set the measures and help in taking the most optimal/efficient decision in given conditions.
The best ones, in my opinion, will challenge the decision. This is to make sure if every possibility was given proper thought. They may provide ongoing analysis and apply creative process to manage the risks and provide you with a chance best suited for your risk to gains ratio.
After all this work you should get the final product. A set of decisions, strategy ready for implementation. Professional coach is not a surrogate of a friend or psychologist. Professional coach in the first place should be an expert in decisive process.
Tell me – would you hire a personal coach? Or maybe you had hired such professional?